Athena Blue Innovations ("we," "us," or "our") is committed to protecting the privacy of our website visitors. This Privacy Policy explains how we collect, use, and protect your information when you visit our website [your website URL] ("Site") and subscribe to our newsletter.

1. Information We Collect

Newsletter Subscription: If you choose to subscribe to our newsletter, we collect your email address to send you updates and information related to our services.

Website Traffic Monitoring: We use Google Analytics to monitor and analyze website traffic. Google Analytics collects anonymized data about your visit to our Site, including your IP address, browser type, device type, and browsing behavior. This data helps us improve our website and user experience.

2. How We Use Your Information

Newsletter: Your email address will be used solely to send you our newsletter. You can unsubscribe at any time by clicking the "unsubscribe" link at the bottom of any newsletter email.

Website Analytics: The data collected by Google Analytics is used to analyze website traffic and improve our Site's functionality and content. This data is aggregated and anonymized, and we do not use it to identify individual users.

3. Data Sharing

Third-Party Services: We use Google Analytics to collect and process website traffic data. Google may use the data collected to contextualize and personalize ads on its advertising network. However, we do not share your personal information with any third parties for their own marketing purposes.

4. Data Security

We take the security of your personal information seriously. We have implemented appropriate technical and organizational measures to protect your data from unauthorized access, use, or disclosure.

5. Your Rights

Access and Correction: You have the right to request access to the personal information we hold about you and to request corrections if it is inaccurate or incomplete.

Unsubscribe: You can unsubscribe from our newsletter at any time by clicking the "unsubscribe" link in any of our emails.

6. Cookies

Our Site may use cookies to enhance your browsing experience. Cookies are small data files that are placed on your device when you visit a website. You can manage your cookie preferences through your browser settings.

7. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Effective Date." We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

8. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

info@athenablue.co.uk